Designers must be able to relate well to their clients in order to understand design specifications, as well as master the creative and practical skills needed to make a product.
Designers can produce designs for mass production or can make small numbers of objects or individual pieces commissioned by a client. Some jewellery designers focus more on design, using specialist companies to provide the different stages of the making process.
The majority of jewellery designers are self-employed so also require commercial awareness, marketing and business skills.
Promoting and developing the business is crucial for success as a self-employed jewellery designer. Many designers try to boost their reputation by networking, entering competitions and attending craft fairs. Other activities include consulting with galleries, store buyers and suppliers, and researching jewellery and fashion trends.
When working for a company, a distinction is made between the design and the production. The jewellery designer produces designs that are then made by other members of staff.
The following specialist processes may be performed by jewellery designers, but often pieces of work are sent on to companies (outworkers) for these processes to be completed: